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Month: July 2020

A reality check on Singapore banks

July 30, 2020 Bertrand T 0

MAS’s recent announcement calling for the local banks (DBS, OCBC and UOB) to cap their dividend payout to 60% of 2019’s DPU is a cold, […]

The conservative investor’s resource guide: Investment portfolio and a breakdown of Singapore’s personal finance digital media ecosystem

July 25, 2020 Bertrand T 0

This article was updated with new information on 11 October 2020 Since young, I’ve been regaled by well-meaning boomer relatives who have sworn off the […]

Singapore Election 2020 Party Manifestos: Which party will serve creatives and communicators the best?

July 8, 2020 Bertrand T 0

Beyond looking at the candidates and learning what they stand for and how sincere they are, perhaps what is more critical is actually what the party stands for.

GE2020 Gaffes, missteps, and the art of the comeback (bouquets included)

July 5, 2020 Bertrand T 0

From East Coast plans to debate no-shows, let us review some of the greatest hits in GE2020 gaffes and communication missteps, thus far, and figure out what these politicians and parties did to turn things around.

StashAway versus digiPortfolio: A review and breakdown

July 2, 2020 Guest writer 1

We address concerns of bankruptcies and whether your investments in robo investing platforms are safe (Promo link in article)

AVAILABLE NOW!

The digital transformation of media businesses has changed the way public relations (PR) professionals operate. ‘Navigating Disruption: Media Relations in the Digital Age’ offers insights into how PR practitioners have adapted to the new mediascape in Singapore.
The book is a how-to guide for those interested in public relations planning in the ‘earned’ and ‘owned’ media space. It covers topics such as publicity campaign planning, influencer engagement, and crisis communication, among others.

You can get the book from the author or purchase from:

  1. Goguru
  2. Amazon
  3. Kinokuniya

Listen to the CNA938 interview with the author:

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