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Top reads: Jahan’s new mural, Apple’s floating store, and SCAPE casting call

August 26, 2020 Bertrand T 0

Good evening readers, here is a quick round up of stories happening in the Singapore digital media and creative scene: 1. Hepmil Creators’ Network, the […]

Singapore-based photographers document what could be Marina Bay area’s new centrepiece

August 25, 2020 Bertrand T 0

As companies around the world struggle to survive the pandemic, Apple is making headlines for not only its surging stock price (thanks stock split), but […]

How to invest in the US’s top 500 companies (for SG & international investors)

August 14, 2020 Bertrand T 0

Warren Buffett famously said that regular layman investors should just buy the S&P500 ETF, instead of individual stocks. This is because nobody has the time […]

AVAILABLE NOW!

The digital transformation of media businesses has changed the way public relations (PR) professionals operate. ‘Navigating Disruption: Media Relations in the Digital Age’ offers insights into how PR practitioners have adapted to the new mediascape in Singapore.
The book is a how-to guide for those interested in public relations planning in the ‘earned’ and ‘owned’ media space. It covers topics such as publicity campaign planning, influencer engagement, and crisis communication, among others.

You can get the book from the author or purchase from:

  1. Goguru
  2. Amazon
  3. Kinokuniya

Listen to the CNA938 interview with the author:

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